On October 23, 2024, the International Congress Center in Katowice hosted another edition of Poland’s largest conference dedicated to digital challenges. For the first time, however, it was a conference in a new, innovative formula. “Attention! Smartphone practitionerON” is an event aimed primarily at practitioners. After an in-depth diagnosis of reality conducted, among others, during the International Conference “Attention! Smartphone”, it was time to “move from words to actions”. The “Attention! Smartphone practitionerON” conference is distinguished by its innovative approach, which aims to provide participants with practical skills and knowledge that can be almost immediately applied in various aspects of professional and private life. The event’s program included topics related to the so-called positive program – social involvement, sports, reading, scouting, passion and hobby (chess, board games). In this way, we showed that it is possible to build an offline culture.